Hu first started in 2012 in NYC as a high-end restaurant and market; back then they were known as ‘Hu Kitchen.’ Their vegan and paleo-friendly chocolate bars were a hit, and eventually started to sell in the natural retail channel. The purpose-led lifestyle brand, with a mission of, “Get Back to Human,” has expanded beyond chocolate and into new segments – baking, snacking chocolate, and grain-free crackers. Along the way, the brand has stayed true to its core values of unbeatable taste with unmatched simplicity.
